La Porce-Laine

Our story

Pigs are intelligent, clean, and affectionate animals. Yet, they can sometimes be scorned and underestimated. We believe in restoring their dignity, because, in some way, we all have a bit of pig in us.

Proudly wear the pig that suits us.

laporcelaine-photo-fondateurs

It all starts with a drawing

From sketched pig to brand

Having drawn pigs since childhood, Alex and his brother Antoine made it their trademark by drawing them everywhere. Then came Ugo, a childhood friend and also a lover of "the easiest pig in the world to draw."

The three of them decided to make a few copies for themselves and their friends. Thus, the very first L'Original Blanc T-shirt was created in 2018.

Inspired by this pig, they went further and created La Porce-Laine Création so that everyone could identify with and proudly wear the pig that suited them.

The city of Bayeux plays an essential role in the brand's history: the Bayeux pig and Langlois porcelain are two local emblems. As natives of Bayeux, the founders opened their first store in the heart of the city in 2020.

After Bayeux, the pig hit the road and settled in Caen, where a second store opened in the city center in 2024.

2018

The First T-Shirt

L’Original Blanc is born.

2020

Opening in Bayeux

The first store opens in the heart of the city.

2024

The pig is coming to Caen

A second store is opening downtown.

Our signature

One identity in four letters

A brand born in Bayeux, designed around a simple, recognizable and personality-filled drawing.